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No matter if it's posting new trailers online, or forking out $6.5 million for a 30-second Super Bowl TV spot, Marvel will continue to actively promote its films and TV shows. It wants viewers to watch its content and, even if audiences are aware of what's coming from the studio, it won't want you to forget which superhero is starring in them, what the story is about, and when they'll be released. In the everlasting battle for theatrical and streaming platform supremacy, then, Marvel has to continue marketing its forthcoming productions. Unsurprisingly, that would hit the studio's revenue streams (and those of parent company Disney, too) hard. DCEU movie or Netflix show, they'll potentially stump up their hard-earned cash to watch them instead of Marvel content. And, if audiences are left intrigued or excited by a new Warner Bros. While on a journey of physical and spiritual healing, a brilliant neurosurgeon is drawn into the world of the mystic arts. With Benedict Cumberbatch, Chiwetel Ejiofor, Rachel McAdams, Benedict Wong. If the studio isn't putting its projects in front of viewers, it's likely that their attention will be drawn to rivals' movies and TV series. Doctor Strange: Directed by Scott Derrickson. So why does Marvel feel the need to market its films and TV shows? The answer is simple: competition.
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Meanwhile, those who actively look out for new Marvel movies and Disney Plus shows are heavily invested in the franchise, so Marvel doesn't really need to appeal to them more than it does. The majority of Earth's population are already aware of what the Marvel Cinematic Universe (MCU) is.
(Image credit: Marvel Studios)Īs the owner of the world's biggest movie franchise, it may seem odd that Marvel Studios continues to promote its upcoming productions so heavily. the Avengers.Doctor Strange and company look out into the multiverse. And of course, as all the MCU films are taking place chronologically within the same universe (or multiverse?), there are several references to the bigger pictures, i.e. I also noticed a lot more wit and almost off-character humor in this film than in other MCU films.
Now all that being said, Doctor Strange wouldn't fall in my top 5 MCU films Captain America, Avengers 2, for example were much better, but it's part of the MCU, and therefore is a must-see for any MCU fan. I'm so glad this guy's joining the Avengers in their imminent battle with Thanos, or at least I'm pretty sure he is. The music was riveting as usual per a Marvel film (Giacchino), the fight sequences intense, the otherworldly conflicts enormous. As a follower of the MCU who's seen basically all of the released films to date, I was eagerly awaiting this one, and I was not dissatisfied. Unfortunately this is an origins film, that is, it reveals how Doctor Strange became Doctor Strange the Sorcerer Supreme the real deal will come in the third Avengers film hopefully. If you know the character from the Marvel comics, then you'll know that he's pretty damn powerful. Doctor Strange's final outfit is just wicked cool. Discussion of other dimensions even traveling between them at will. Finally in the MCU we have some sorcery, direct utilization of magical energy for combat.
Watching this in theaters with the sometimes too-loud sound, seeing the buildings and streets give way and rotate and otherwise bend themselves completely to a person's whim, immediately made me think of Inception. In terms of the quality of the film as a whole, I would give Doctor Strange a 7, but because of its visual effects and implications for the Marvel Cinematic Universe, I am totally giving it an 8.
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